Senior Digital Analyst (m/f/d)

In this position, you will:


  • Consult with business stakeholders to build and continuously improve variety of data products that create value for our business
  • Assist teams with data analysis and gathering numbers, facts and contextual information to enable decision making and contribute to the accuracy of data
  • Need to have a strong interest in understanding your customers, their products and the business model in detail to properly evaluate business requirements and implement functional specifications for reporting applications
  • Serving as a web analytics expert for your colleagues and partners, using numbers to generate insights, to help them make logical predictions, critical recommendations and better decisions
  • Collaborate and connect with other teams to jointly find a solution by emphasizing with other teams and offering solutions how things can be done
  • Knowledge Management that is needed to understand and maintain data environment needed for analytics

About you:


  • Minimum 3 years of professional experience in a role as specialist Digital Analytics or Web Analytics
  • Strong Google Analytics 4/360 expertise (incl. Google Tag Manager, Google Data Studio) and proven track record of working with multiple internal and external stakeholders
  • Excellent in end-to-end analytical thinking for translating tracking rules into informative visuals and reports
  • Very good practical knowledge of JavaScript, tag management and experience with HTML and CSS selectors (preferably JQuery)
  • Experience defining analytics tracking requirements, and guiding developers through implementation of those requirements
  • Bachelor’s degree in Applied Mathematics, Data Science, Computer Science, Econometrics, Statistics, Informatics, or any other related field
  • Excellent communication skills in English, both written and verbal, with the ability to adapt messaging appropriately for a broad range of audiences, German would be a plus
  • Your area of responsibility also includes the personal support of our business units, which requires a temporary willingness to travel within Europe

Bauer Media Group has become an enduringly successful media corporation by focusing on creating content that matters most to millions of people around the world: from print and online publishing to radio and comparison portals, as well as sales and marketing services. Family-owned in the 5th generation, Bauer focuses on the long term, with a consumer-first mindset that guides us across our increasingly diverse portfolio. Our workforce of 16,000 shares a passion – to deliver content and services that are popular with, and helpful to, our customers and partners.

We want to inspire not only our customers, we also want to inspire our colleagues. How? By giving you the opportunity to take on responsibility and by offering you a long-term perspective.


You can also benefit from our attractive offers:

  • Individual solutions for the flexible organisation of working hours and location
  • Targeted and individual training for your professional and personal development
  • A central location in Hamburg's city centre with good transport options (bus & train)
  • Subsidy for HVV ProfiTicket & bike leasing
  • Effective health management (e.g. health week, free sports programmes & Gympass)
  • 30 days of holiday & frequent events for employees
  • Company restaurant, free magazines & various discounts via corporate benefits
  • A culture in which personal responsibility, teamwork and creativity are valued and you have room for creativity and for exciting and challenging tasks


If you are looking for an independent position and would like to enrich our existing team with fresh impulses, we look forward to receiving your complete application documents.

Your contact for this position is Katrin Ammazzalorso

Reference Number:1439


We are an international employer and equal opportunities are important to us. That's why we welcome everyone in their uniqueness, regardless of e.g. religion, gender, skin color, disability in our house.

Date:  31 Mar 2024

Hamburg, HH, DE, 20077

Req ID:  1439