Senior Research Executive
About the Role
Are you passionate about understanding audiences and shaping digital experiences? Bauer Media Audio is looking for a Senior Research Executive to lead market and consumer research initiatives that inform our digital strategy across multiple European markets. This is a pivotal role in helping us understand user needs and preferences, guiding decisions in product development, marketing, content, and commercial strategy.
You’ll manage and conduct a range of research activities—from surveys and focus groups to diary studies and social listening—translating insights into strategic actions that drive growth and innovation in the digital audio space.
About the Team
This role sits within our Consumer Insight (Digital) team, a cross-market function dedicated to shaping the future of our digital audio products. We work collaboratively to deliver meaningful, user-centered experiences that resonate with our audiences.
Key Responsibilities
- Lead and manage qualitative and quantitative research projects across Bauer Media Audio markets.
- Conduct or oversee surveys, focus groups, workshops, diary studies, and social listening.
- Perform desk research to evaluate future technology propositions.
- Collaborate with data analysts to integrate datasets and craft compelling insights.
- Use data creatively to identify strategic opportunities and challenges.
- Produce monthly performance reports and present findings to stakeholders.
- Support senior colleagues on complex and ad hoc research tasks.
- Analyse diverse data sources to inform content, product, and marketing strategies.
Qualifications & Experience
- Strong background in market or consumer research, preferably within media, entertainment, or digital content.
- Skilled in both qualitative and quantitative methods (e.g. Qualtrics, Brandwatch, Sprout Social).
- Strong analytical and storytelling skills, with the ability to synthesise data into actionable insights.
- Proven experience managing end-to-end research projects and engaging stakeholders.
- Commercial awareness and understanding of digital audio platforms and audience behaviours.
- Collaborative mindset with experience working across product, content, strategy, and data teams.
- Proactive and solutions-focused, with a passion for understanding audiences.
About Bauer Media Group
We are a media business focused on creating content that matters to millions of people across Europe. Our offering extends from print and online publishing to audio broadcasting and entertainment, alongside investments in other media related sectors. With more than 500 million copies sold each year, we are one of Europe’s largest Publishers. From women’s and celebrities’ magazines to TV listings to food and special interest, we own some of the most popular publishing brands in Germany, UK, Poland and France – both digital and print. But not only that. Reaching over 61 million listeners weekly, we operate over 150 radio and podcast brands in nine countries, spanning the UK, Ireland, Poland, Slovakia, Denmark, Sweden, Finland, Norway and Portugal. Family-owned in the 5th generation, Bauer Media focuses on the long-term, with a consumer-first mindset that guides us across our diverse portfolio. Our workforce of 12,000 shares a common purpose: to deliver content and services that enrich people‘s everyday lives.
What’s in it for you
- You’ll have 25 days holiday, bank holidays & 2 volunteer days to use.
- Your development matters, so access to our internal training provider – Bauer Academy, is a huge win.
- We have enhanced Maternity/Adoption, Paternity and Shared Parental Leave Pay.
- You’ll have the opportunity for flexible working.
- And much more! Find the full details of our benefits here
We are an international employer and equal opportunities are important to us. That's why we welcome everyone in their uniqueness, regardless of e.g. religion, gender, skin color, disability in our house.
If you have any feedback regarding our UK recruitment process, please email careershub@bauermedia.co.uk we would love to hear from you.
London, GB, NW1 2PL
