Marketing Executive

The focus of the role: 

Working with the Marketing Manager (MM) or Product Marketing Manager (PMM), you will be responsible for executing and analysing high-impact high-performing marketing plans for a portfolio of media brands with a particular focus on driving distribution revenues across subscriptions and newstrade. In addition, you'll support the creation and delivery of brand awareness and lead generation campaigns and other activities as necessary. You'll help ensure all marketing activities are on-brand, delivered to an impeccable standard. You will be customer obsessed and be committed to development of self.

Key Responsibilities: 

• Multi-channel marketing implementation – with a focus on subscriptions.
• Becoming an expert in campaign management and developing expertise in all marcoms channels including print, digital, CRM, social etc
• Managing the house ad schedule ensuring creatives are available for appropriate teams in advance of required dates. Proactively updating house ads & subs ads to ensure latest and best offers are promoted and striving for continuous improvement in marcoms
• Support the email marketing activity by briefing and checking email proofs for typos, broken links and missing images
• Assisting MM/PMM with delivery of activity for in-life engagement plans
• Adopting a test-and-learn mentality to continuously drive implementation of marketing tactics forward and proactively make suggestions and recommendations to MM as appropriate
• Build effective relationships with editorial teams and start to develop relationship with Circulation & Trade Marketing Managers and Executives
• Assisting MM/PMM with preparing basic reporting in advance of Planning meetings and starting to make suggestions for commentary, showing an understanding of the impact on results
• Reporting of success of individual campaigns/pieces of activity/channels e.g. organic social and proactively making recommendations for improvements and further areas/channels for testing
• No formal leadership responsibilities but consistently leading by example and willing to buddy new starters

What you'll bring: 

• Communication and starting to develop presentation skills
• Able to work confidently under own initiative, but knowing when to seek support and leadership from above
• Superb attention to detail with an eye for identifying opportunities to improve
• Strong project management skills with a tenacity in seeing things through
• Ability to judge when something isn't working and confident enough to propose new ways of working and things to test
• Develops strong creative judgement
• Proactive - willingness and ability to contribute ideas to marketing strategies
• Flexible – adaptability with positive approach to new challenges and change
• Collaborative – willingness to go the extra mile to support colleagues and demonstrating teamwork in the delivery of all projects

Closing Date: Tuesday 13th January

About Bauer Media Group

We are a media business focused on creating content that matters to millions of people across Europe. Our offering extends from print and online publishing to audio broadcasting and entertainment, alongside investments in other media related sectors. With more than 500 million copies sold each year, we are one of Europe’s largest Publishers. From women’s and celebrities’ magazines to TV listings to food and special interest, we own some of the most popular publishing brands in Germany, UK, Poland and France – both digital and print. But not only that. Reaching over 61 million listeners weekly, we operate over 150 radio and podcast brands in nine countries, spanning the UK, Ireland, Poland, Slovakia, Denmark, Sweden, Finland, Norway and Portugal. Family-owned in the 5th generation, Bauer Media focuses on the long-term, with a consumer-first mindset that guides us across our diverse portfolio. Our workforce of 12,000 shares a common purpose: to deliver content and services that enrich people‘s everyday lives.

What’s in it for you

• You’ll have 28 days holiday, bank holidays & 2 volunteer days to use.
• Your development matters, so access to our internal training provider – Bauer Academy, is a huge win. 
• We have enhanced Maternity/Adoption, Paternity and Shared Parental Leave Pay.
• You’ll have the opportunity for flexible working. 
• And much more! Find the full details of our benefits here

We are an international employer and equal opportunities are important to us. That's why we welcome everyone in their uniqueness, regardless of e.g. religion, gender, skin color, disability in our house.

We are committed to ensuring our recruitment process is inclusive and accessible to all. If you have a disability or a long term health condition, and need us to make any reasonable adjustments or do anything differently during any stage of the recruitment process, please let us know by emailing careershub@bauermedia.co.uk

We are actively recruiting for this position, however, the job advert may close earlier than expected.

If you have any feedback regarding our UK recruitment process, please email careershub@bauermedia.co.uk we would love to hear from you.