Marketing Manager (Maternity Cover)

Join the team behind one of the UK’s biggest audio brands!

At Bauer Media Audio we create content and experiences that connect millions of listeners every day. From unforgettable on-air moments to incredible live events, our brands are built around entertainment and audience connection.  

We’re looking for an experienced and creative Marketing Manager to join our award-winning Hits Radio Brand Marketing team on a maternity cover basis. This is an exciting opportunity to lead engaging, audience-first campaigns for one of the UK’s fastest-growing radio brands. 

You will deliver creative campaigns, events and partnerships with the wider brand team as well as working closely with Hits Radio’s content creators, commercial colleagues and on-air talent. Together we’re a supportive, fast-paced team that thrives on creativity and a shared passion for creating brilliant audience experiences 

The difference you will make: 

As Marketing Manager for Hits Radio, you will play a key role in growing audiences and strengthening emotional connections with the brand through delivering bold, multi‑channel campaigns to drive brand awareness and listener engagement. 

This could include high‑impact, multi‑channel campaigns, innovative partnerships, live events and activations that bring Hits Radio closer to our audience. 

No two days are the same. One day you might be launching a major campaign for Hits Radio Breakfast with Fleur East, Will Best and James Barr; the next, delivering Bauer Media’s biggest Arena events - Hits Radio Live. You’ll collaborate closely with other teams and departments to launch new shows, campaigns and partnerships with engaging visuals. It’s an exciting time for Hits Radio and this role is an opportunity to show off your creative skills and make a real impact. 

Your role: 

Responsibilities will include, but are not limited to: 

• Developing and implementing activity that supports our marketing campaigns, to grow listenership and engagement 
• Planning and executing promotional activities including events, competitions, partnerships, and activations 
• Collaborating with content teams, social, commercial and the wider marketing team to ensure consistent brand messaging on audience touchpoints 
• Manage relationships with external agencies, partners, and sponsors 
• Work closely with Bauer’s Design Hub on briefing design requirements 
• Creating and overseeing paid social media and digital marketing strategies with an eye on performance and optimisation 
• Developing and executing effective CRM strategies to engage our audience 
• Working with agencies and internal insights teams to track and report on campaign effectiveness 
• With the Head of Marketing, manage the marketing budget efficiently 
• Supporting partnership proposals and delivery  
• Managing one team member 

The skills you will bring: 

• Proven marketing experience, ideally in media, audio or entertainment 
• Strong understanding of brand marketing, audience growth and campaign management 
• Creative thinker with strong problem‑solving skills 
• Confident communicator with excellent written and verbal skills 
• Highly collaborative and comfortable managing multiple stakeholders 
• Solid experience in digital marketing and social media 
• Ability to manage multiple projects and work to tight deadlines 
• Analytical mindset (Google Analytics, Meta Business Suite) 
• A genuine passion for audio and radio 

Working pattern / Location: 

Hybrid: London office & home working 

Full‑time, permanent 

About Bauer Media Group

We are a media business focused on creating content that matters to millions of people across Europe. Our offering extends from print and online publishing to audio broadcasting and entertainment, alongside investments in other media related sectors. With more than 500 million copies sold each year, we are one of Europe’s largest Publishers. From women’s and celebrities’ magazines to TV listings to food and special interest, we own some of the most popular publishing brands in Germany, UK, Poland and France – both digital and print. But not only that. Reaching over 61 million listeners weekly, we operate over 150 radio and podcast brands in nine countries, spanning the UK, Ireland, Poland, Slovakia, Denmark, Sweden, Finland, Norway and Portugal. Family-owned in the 5th generation, Bauer Media focuses on the long-term, with a consumer-first mindset that guides us across our diverse portfolio. Our workforce of 12,000 shares a common purpose: to deliver content and services that enrich people‘s everyday lives.

What’s in it for you

• You’ll have 28 days holiday, bank holidays & 2 volunteer days to use.
• Your development matters, so access to our internal training provider – Bauer Academy, is a huge win. 
• We have enhanced Maternity/Adoption, Paternity and Shared Parental Leave Pay.
• You’ll have the opportunity for flexible working. 
• And much more! Find the full details of our benefits here

We are an international employer and equal opportunities are important to us. That's why we welcome everyone in their uniqueness, regardless of e.g. religion, gender, skin color, disability in our house.

We are committed to ensuring our recruitment process is inclusive and accessible to all. If you have a disability or a long term health condition, and need us to make any reasonable adjustments or do anything differently during any stage of the recruitment process, please let us know by emailing careershub@bauermedia.co.uk

We are actively recruiting for this position, so the job advert may close earlier than expected.

If you have any feedback regarding our UK recruitment process, please email careershub@bauermedia.co.uk we would love to hear from you.